Why Using a Domain Broker Can Make Sense

The Art of the Deal

At Profit.com.au, we recently took on a client listing for the domain names Tilley.com.au and Tilley.au.

Cutting a long story short, we ultimately secured a price that was fair for both the seller and our client, ensuring everyone walked away satisfied.

Win / win.

A Broker Can be a Circuit-Breaker

Whether you are a buyer or seller – and acting for yourself – it is so easy to become emotionally involved in the sales process.

When this happens, potential deals can end up in a stalemate situation. Both parties could possibly walk away unhappy.

A broker is not emotionally involved – or should not be!

While remaining objective, a good domain broker is still deeply invested in their client’s success.

This translates into strategic communication skills, sound judgment, and a keen understanding of human psychology. By expertly wielding these tools, a broker can bridge the gap between buyer and seller, ultimately arriving at a price point that satisfies both parties.

Congratulations to both buyer and seller

Our buyer was the well known Tilley Soaps based in Victoria.

I had the pleasure of dealing with their IT Manager (Chris), and after a couple of emails, we managed to create the required amount of trust that enabled us to get the deal done and dusted.

At the end of the process, Chris said that they’d been trying to acquire the domain for a long time. He was definitely happy that we were involved in the process.

We thank them for their business, and wish them great online success.

Most importantly, we thank our seller – we got there in the end!

Are you looking for the assistance of a Domain Broker?

If it is an Aussie domain that you need assistance with – either buying or selling – then please reach out to us for a no obligation chat.

Should your interest be in a dot com or other extension, then we absolutely recommend you getting in touch with Mike Robertson. I’ve known Mike for a long time, and he would have to be one of the best brokers out there. Just check out his testimonials! I’m proud to call him a friend.

 

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